I just wanted to share this little gem which shows what amazing things can be achieved when you have a creative agency and an open-minded client. Croatian creative agency Bruketa & Zinić have designed an annual report for food company Podravka, the biggest food company in South-East Europe, that has to be baked in an [...]

Here’s a great article I read which talks about branding and business growth in times of economic recession…
 
You probably smiled the first time you heard someone say, “Flat is the new up,” and maybe even laughed when someone else replied, “Down is the new flat.” But the reality is that in a recession —when most [...]

Warren Buffett, the world’s most successful investor, now says that brand is the most important factor in deciding where to invest. The Financial Times on 11 October reports on a recent talk to investors in Germany, where Buffett asked what might be the criteria for deciding whether to buy a company. ‘Traditionally, the first criterion Is a strong [...]